Anthropic adds memory features to Claude for team and enterprise users

Anthropic announced that memory is now available in the Claude app for organizations on Team and Enterprise plans. Users can enable the feature in settings and review or edit what the model remembers through a memory summary page. This gives teams visibility into stored information and control over updates or deletions.

The update introduces project-based memories, creating separate memory spaces for different initiatives. This structure helps avoid context overlap between client work, product launches, or internal projects. By carrying forward only relevant history, the feature is designed to reduce repetitive explanations and accelerate collaboration.

Anthropic is also adding an incognito chat mode. Conversations in this mode are excluded from both chat history and memory. The feature is available to all Claude users, including those on the free plan, and is intended for sensitive or one-off interactions.

For enterprise customers, memory is optional. Administrators can disable the feature across their organization, while individual users retain granular controls to manage what is remembered. This approach is aimed at balancing efficiency gains with privacy and governance requirements.

The launch positions Claude more competitively among workplace AI assistants. Memory features have become a key differentiator in enterprise adoption, where continuity, transparency, and data control are central to AI integration.